The history of perfumes dates back to ancient times, as it has been found that the trend of using relaxing. This long history of being in use is enough to vouch for the credibility and importance of perfumes. With advancements, so have the styles and trends of perfumes. But one thing that has remained the same, if not increased, is their importance.
Therefore, most perfume retailers and brands have now started using custom perfume boxes for their luxury perfumes. and to build up an image for their brand. The boxes used for perfume packaging were all made the same.
Boxes were not even that secure, that resulted in delicate perfume bottles getting damaged. It will highly affected that brand’s image and credibility.
With time, many things in the packaging industry have changed. With the advancement in technologies and new techniques, we have developed new ways to customize packaging to make it unique and exclusive to any specific brand.
The reason behind these premium customized boxes is that these days packaging is not just used for containing the products; instead, it is also used as an effective way to market the brand. which results in making it more recognizable and get the attention of a larger audience.
It might be correct to say that the latest technologies and new customizations have revolutionized the packaging industry and its practices. Moreover, these premium wholesale boxes enable you to choose how customers perceive your brand. and how you want to present your brand and its products.
Creative Ideas for Those who want Custom Perfume Boxes
As mentioned earlier, there is a range of customization techniques and options available in the market these days. Now, brands can get them made however they want and get them exclusively designed to suit the needs and requirements of their brand. This also lets you test your creativity because if you are creative enough.
It has always been a standard practice to store perfume scents in premium, elegant, and delicate glass bottles, enhancing their visual appeal and giving them their luxury look.
To ensure that we can continue this trend and keep our delicate perfume bottles safe from all sorts of harm and damages. we need packaging designed to protect the perfume while also making them appear trendy and luring enough to attract more customers.
If you are looking for such creative design ideas that you want to use for your reference, here is the list of creative tips and tricks to get your brand the best and unique wholesale perfume boxes.
Including Catchy Taglines and Unique Catchphrases
Since the packaging boxes, these days depend on the game of visuals. Therefore you must include something on your packaging that can attract customers towards them and one such thing that you can have in your design is the use of taglines and catchphrases.
You see, the tagline can become a staple for your brand and can even become your brand’s identity. In contrast, a catchphrase works as a surety provider. For your brand, a catchy phrase does not just mean a single line or word; it could also be customized special handwritten notes written on demand for the customers, according to the occasion and their requirement.
Making Distinct Box Shapes
The structure or shape of your box plays a crucial role in the success of your product and to be fair Customers can either be attracted towards or reverted from your products. It also depend on how welcoming or user-friendly the packaging is.
To ensure that no customers are turned away, due to the packaging, without even looking at your perfumes, is to use unique, elegant and sleek packaging designs that suit the premium and luxury nature of fragrances and their exquisite bottles.
Your design also plays a vital role in making the packaging secure, as strong and reliable designs can ensure better product safety and thus help protect your brand’s image.
Complementary Surprise Gifts
A great way of making your packaging exciting and the unboxing experience fun for the customers is to include a surprise or mysterious gift in your packaging. which of course, will be complementary.
Since we explicitly talk about perfumes, it is excellent to add some small sample or testing perfume, making customers believe that they are getting something extra for the same amount of money.
Read more about A Good Fragrance deserves a Great Packaging by click this.
Since not many brands use this technique, it will make your brand unique and make the customers hooked to it. it is a great marketing idea as it does not cost a lot of extra capital but has results that will take your sales to a whole other level.
Making the Packaging Graceful
Since perfumes are luxury items. Perfumes are not preferred to use flashy packaging for their packaging. and it is recommended to make the packaging design simple, sleek, and graceful. This helps to make the product more presentable. However, it is not necessary. It all can change depending on:
- Your brand’s style
- Type of scent that the box is for
So these were some creative ideas that you can consider when making customized wholesale packaging for your brand. These have proven to help establish a trusted image for your brand, which can help your brand grow.
If we were to have a say in it, we would recommend using custom perfume boxes to help with that.